Specialisation
Specialisation and the Division of Labour
Specialisation: when a person, business, region or country concentrates on producing a narrow range of goods or services, or on one part of a production process.
Division of labour: splitting production into separate tasks and giving each worker one task, or a small set of tasks, to do over and over.
The division of labour is specialisation inside a workplace. On a car production line one worker fits doors, another fits wheels and another checks the paint.
The classic example is Adam Smith's pin factory (1776). Ten workers sharing out the steps made upwards of 48,000 pins a day, about 4,800 each. Smith doubted one worker doing every step could make even 20, so each was at least 240 times as productive.
Division of Labour: Employers and Employees
The spec asks you to look at the division of labour from two sides. What suits the employer does not always suit the people doing the work.
| Who | Advantages | Disadvantages |
|---|---|---|
| Employers |
|
|
| Employees |
|
|
Specialisation: Advantages and Disadvantages to the Firm
A firm specialises when it concentrates on one product, one type of customer or one stage of production and leaves the rest to other businesses, such as a bakery that supplies only bread to supermarkets.
Advantages to the firm:
- Lower costs: more output of one product → bulk buying and specialist machinery → average costs fall → wider profit margins, or room to cut prices.
- Reputation: doing one thing → expertise and a name for doing it well → customers choose it over less specialised rivals → higher sales.
- Cheaper marketing: one clear message to one type of customer → lower marketing costs.
Disadvantages to the firm:
- All its eggs are in one basket: demand for its one product falls → sales collapse, with nothing else to fall back on → losses and job cuts. A firm making parts only for petrol engines is exposed as drivers switch to electric cars.
- It depends on other firms: it buys in everything it doesn't make → a supplier going bust or a delivery delay → production halts → lost sales.
- Slow to adapt: specialist machinery and skills are hard to switch to other uses → the firm cannot follow when the market changes → falling sales.
Whether specialising pays depends on:
- How stable demand is: it is safe in a steady market, and risky where tastes or technology change fast.
- The size of the market: the cost savings only come if the firm can sell a large volume of its one product.
- Trade: a firm that makes one product must sell it and buy everything else from others, so it needs reliable customers and suppliers.
Say whose advantage it is. The spec splits this topic into employers, employees and the firm, and questions often do too. "Higher productivity" helps the employer, while the worker on the same line may find the job dull and their skills harder to sell elsewhere. Naming the group turns a list point into analysis.
Stuck on this topic? Work through it with an online A-Level Economics tutor in a free 15-minute intro call, or send an essay on it for A-Level Economics essay marking.